Enterprise Web 2.0
Technology Management and Strategy Reports
Alan Rodger, Andy Kellett, Mark Blowers, Michael Azoff, Mike Davis, Mike Thompson, Richard Edwards, Rob Hailstone, Sarah Burnett, Tim Jennings - Published 18/09/2008
The term ‘Enterprise 2.0’ has become something of a catch-all phrase that describes the wholesale shift in enterprise IT thinking. Driven by changing business needs and social factors, organisations are starting to do things differently. Speed, agility, mobility, reuse, and innovation are the transformative drivers that are forcing organisations to push aside old technologies, models, and architectures to make way for the new Web 2.0 world of service-oriented, highly-virtualised, truly-commoditised, and …